The growth of a business depends on the performance of the team, and for better performance, effective communication is vital. For a business to grow, it is very important to have proper in-house networking as well as clear communication with the clients/customers. However, the established norms are now being challenged, with businesses across the world witnessing a transformation in the working culture following the havoc unleashed by the pandemic. Discussions around metaverse and hybrid events continue to intensify amidst the increasing popularity of virtual events.
Several major firms across the globe are allowing their employees to work from home. Tech giant Google recently said it would allow over 20% of its entire workforce to work from home. Other IT giants like Amazon and Microsoft have also allowed their employees to work remotely. The same approach is likely to be followed by others, with businesses realizing that allowing employees to work from home may lead to significant cost savings. While remote work is a win-win situation for both business and workers, the performance may take a hit due to common hindrances like poor network, lack of communication, and poor networking.
Source: https://www.gallup.com/workplace/317681/remote-work-outcomes-depend-manager.aspx
Remote work means remote meetings and remote feedback from clients. In such a setup, proper networking can not be a guarantee. An effective solution to it is Hybrid Events. They are the future of Networking.
What are Hybrid Events?
The meaning of Hybrid events is quite simple. They are a mix of live and virtual events. To simplify, A Hybrid event is where you organize an event with a real audience but add a virtual component to it. Take the example of TNABC, one of the biggest Bitcoin conferences in the world. It involves the participation of a real audience but they also have an option where users can buy tickets for attending the event virtually. While this increases the participation significantly, the quality of engagement is not always up to the mark. Students who have gone through both classroom, as well as distance learning courses, will understand this better.
Source: https://www.bizbash.com/production-strategy/strategy/article/21137183/what-will-hybrid-events-look-like-industry-pros-answer-your-biggest-questions
The physical presence of a person improves the quality of engagement manifold. So Hybrid Events can solve the problems faced in a remote working setup but the quality of engagement is still an issue. To solve this problem we can leverage Metaverse.
What Is Metaverse?
Metaverse is a new revelation that uses AR and VR technologies to their full potential to take virtual reality to the next level. Can a person be at two places at the same time unless and until it is a Marvel Cinematics Movie? The answer to this question would be a clear No. But a few years from now, the reality will be entirely different. The utility of Metaverse is not limited to virtual participation. When integrated with groundbreaking technologies like blockchain, Metaverse could shape the future of networking. To enter virtual reality from physical reality, we will need a VR headset and the help of developers. With the help of a VR headset and digital tools, we can create a virtual universe identical to the physical world. This is a revolutionary concept that will take networking to the next level.
For businesses operating under the remote working setup, meetings of Google Meet or Zoom are a regular phenomenon. While the participation of every team member can be guaranteed in such meetings, there are high chances of a communication gap. The engagement is not as effective as in physical meetings.
How Metaverse Can Help?
Imagine an employee working remotely but still attending the office meetings physically with the presence of Metaverse. All you need is a VR headset and internet connection. This is a revolutionary technology with futuristic solutions. Metaverse and Hybrid Events combined will shape the future of networking in the coming years.
Source: https://time.com/6118513/into-the-metaverse-time-newsletter/
Why Hybrid Events Are The Future of Business?
Mass Adoption Of Remote Work: According to an estimate, 70% of the world’s workforce will be remote by 2025. Businesses will have to make several arrangements to adjust to this drastic change. With the majority of workers working from home, it is important to establish proper communication channels. The use of Metaverse is the best possible way to communicate effectively.
Global Work Environment: With remote offices becoming a reality, the need for relocating skilled workers from their home countries to the work location will no longer be required. Businesses have already started global hirings to meet their requirements. With people working in different time zones, it is important to have standard working hours. This can be effectively achieved by establishing a virtual workspace. Metaverse is the way to do this.
It is high time we start learning more about AR and VR to understand the applications of Metaverse and Hybrid Events better.
Comments
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